Raybestos Rewards Program
 
Raybestos® brand Continues to Dominate New Number Production
FOR IMMEDIATE RELEASE
Josh Russell
Affinia Global Brake & Chassis
josh.russell@affiniagroup.com

Raybestos® brand Continues to Dominate New Number Production

Nearly 600 part numbers unveiled in first five months of 2009

McHenry, IL — June 4, 2009

 - Continually dedicated to providing the aftermarket’s most comprehensive offering of brake and chassis replacement products, Affinia’s Global Brake & Chassis Group has introduced 570 new Raybestos part numbers in the first five months of 2009. Of these new part numbers, 292 apply to popular import applications demonstrating, yet again, that the Raybestos brand is unmatched when it comes to FNP coverage.
 The extended coverage offerings are updated monthly and available to technicians in a variety of formats, including: the downloadable Raybestos eSelect program, the Raybestos brand web catalog service at www.raybestos.com and www.raybestoschassis.com and as PDF supplements available through your Raybestos sales representative. Nearly 10,000 technicians have downloaded new part numbers and carried-up applications using the eSelect program.
 The May catalog update announced an additional 101 new product numbers, including 71 wheel & hub numbers for popular truck applications such as the Chevrolet/GMC Avalanche, Express, Savana & Sierra, the Dodge Ram, the Ford F250, F350, F450 & F550, as well as several Mazda and Toyota trucks. The May update also includes new Brake pad, Caliper, Ball Joint and Coil Spring part numbers.
 “When you look at across-the-board coverage offered by various aftermarket companies, you will see that the Raybestos brand consistently out-produces the competition,” says Josh Russell, Vice President of Marketing, Affinia Global Brake and Chassis Group. “That’s not bravado or fact-twisting, that’s just the truth. The proof is in the parts.”
 For complete new number specifics visit www.raybestos.com or call 800-323-0354 or inquire with your local Raybestos sales representative.

Raybestos® brand brake and chassis parts are produced by affiliated companies in Affinia’s Global Brake & Chassis Group, the leading manufacturer of braking systems and chassis parts in the transportation industry. The brake line includes everything from brake drums to rotors, pads, shoes and hydraulic parts, while the chassis line features tie rods, ball joints, idler arms and sway bar links. Raybestos brand braking and chassis systems are also the only systems used by NASCAR’s Joe Gibbs Race Team in competition. For more information about Raybestos brakes, visit Raybestos.com. For more information on Raybestos Chassis visit RaybestosChassis.com.

Affinia Group Inc. is a global leader in the on and off-highway replacement products and service industry. In North America the Affinia family of brands includes Wix® filters, Raybestos®, AIMCO® and BrakePro® brake products, and McQuay-Norris® and Raybestos™ Chassis parts. South American and European brands include Nakata®, Filtron®, Urba® and Quinton Hazell®. For more information, visit affiniagroup.com.

 

Contact:

Brendan O'Brien

Bellwether Communications

(262)639-9093

bobrien@thebellwethergroup.com

 


LATEST NEWS
LATEST NEWS
LATEST NEWS
LATEST NEWS LATEST NEWS
Mon, Sep 06, 2010
Raybestos® Brand Surpasses 1,400 Parts Listings for 2011 Model Year

Thu, Aug 26, 2010
Raybestos® Promotion Winners Enjoy the Best of California Wine Country

Wed, Aug 25, 2010
Installing Raybestos® Brand Brakes Earns You and Your Customers Cash…

Mon, Aug 23, 2010
Raybestos® Continues Short Track Dominance with Historic Kyle Busch Victory at Bristol

Fri, Aug 20, 2010
New Raybestos® Professional Grade® Packaging Makes Selling Easier

Tue, Aug 03, 2010
Two New Catalogs and More than 38,000 Raybestos® Brand Applications Added in Second Quarter

Wed, Jul 21, 2010
Raybestos® Brake Hoses for Type C School Busses get an A+ in Safety and Performance

Mon, Jun 21, 2010
Affinia’s Raybestos Brand Social Media Campaign Has Real Stopping Power

Tue, Jun 15, 2010
Denny Hamlin Dominates Again At Michigan On Raybestos Brakes

Tue, Jun 08, 2010
Denny Hamlin Wins Pocono On Raybestos Brakes, His Fourth Of The Season

Wed, May 19, 2010
Joe Gibbs Racing Streak Continues With Kyle Busch Win At Dover

Tue, May 11, 2010
Hamlin Uses Raybestos Brakes to Continue Dominating Run

Thu, Apr 29, 2010
AFFINIA SHINES AT NCMA CONFERENCE IN SAN ANTONIO

Fri, Apr 23, 2010
Charlie Kirkland Returns to Affinia Global Brake & Chassis as Director of Program Distribution for Branded Sales

Tue, Apr 20, 2010
After Rain, Sun Shines on Hamlin and Raybestos at Texas Motor Speedway

Wed, Apr 14, 2010
Castroneves Gives Raybestos® First Win of the 2010 IndyCar Series Season

Thu, Apr 08, 2010
Hollywood Hot Rods To Build Raybestos® Brakes Roadster Pickup

Wed, Apr 07, 2010
Over 22,000 Raybestos® Brand Part Applications Added in 1st Quarter

Tue, Mar 30, 2010
Hamlin Relies on Raybestos Brakes to Pull Off More Martinsville Magic

Wed, Mar 17, 2010
Raybestos® Brand “Speed Into Savings” Rebate Rewards Consumers and Technicians

Wed, Mar 03, 2010
Revamped Raybestos® Loyalty Program Free to Technicians in 2010

Thu, Jan 21, 2010
Affinia Appoints Josh Russell As Director Of Sales & Marketing For Online/Internet, Performance & Racing

Mon, Dec 21, 2009
Impressive Year-End Numbers Announced by Raybestos® brand

Mon, Dec 14, 2009
Exclusive Raybestos™ Chassis Clinic Lets Winners Live Out NASCAR Dreams

Sun, Nov 22, 2009
Joey Logano Clinches Raybestos Rookie of the Year in Ford 400